What is nudging ne demek?

"Nudging" is a term used in behavioral economics to describe the idea of gently guiding people's behavior in a certain direction without forcing them. The concept is based on the belief that small changes in the environment or the way choices are presented can have a big impact on how people behave. For example, placing healthy food at eye level in a cafeteria can encourage people to choose it over less healthy options. Nudging is often used in public policy, marketing, and advertising to encourage positive behaviors and outcomes.